Olympiana Greek Yogurt

Campaign group: Melissa Krawczyk, Sophie DeRuntz, Madison Schmidt

We want to build brand recognition and drive sales for Olympiana Greek yogurt, highlighting its high protein content, natural ingredients, and benefits for fitness enthusiasts that sets it apart from other yogurt brands in the market. Our strategy for this proves that the only thing you need to achieve natural gains and glow is from this authentic Greek yogurt.

Print Ad

Positioning this ad in a magazine will allow readers to learn about how they can achieve glutes like these from Olympiana Greek Yogurt. While consumers of other yogurt brands might not understand why they should switch to Olympiana, the information and visual of Hercules glutes provided show their first step to ultimate gains is with this authentic Greek yogurt and can be accessed through their website.

Transit Ad

This ad placed in a transit allows people who pass by to see that abs like Zeus’s can be achieved without the Steroids. This will allow them to become more familiar with Olympiana and can access more information on how it beats other yogurt brands in the market online.

Instagram

Instagram users can easily notice that the godly body they desire doesn’t start with protein powder, but with authentic Greek yogurt. To achieve the biceps like Poseidon, all they need to do is start their journey with Olympiana. Through Olympiana’s Instagram, users can access a link to learn more about the ingredients as well as where they can purchase their own.

The solution for huge traps is Olympiana. While on your daily walk to the gym, you can find yourself learning that Olympiana Greek yogurt is your new addition for a protein filled breakfast before your workout.

Digital Poster

While you can be toned and buff like a God, you can also have glowy skin like a goddess. You never needed toner, retinol, or all that extra stuff to look good, just Olympiana.